F&B / Brand Identity / Content / Social
Velvet Kitchen
Client: Velvet Hospitality Group
The Challenge
A refined dining concept risked blending into generic “premium restaurant” visuals.
The Objective
Create a distinctive brand world that drives reservations and social pull.
The Strategy
Build a sensory identity system — taste translated into typography, color, and motion.
The Idea
“Hunger is a feeling” — intimate, moody, memorable.
The Execution
Identity, photography direction, menu design, and social content engine.
The Results
+64%
Followers
+41%
Reservations
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